Posted in Risk communication

Words matter in COVID 19 communication

Words matter in Communicating the COVID-19 pandemic. It is not easy. Unknowingly, we contribute to social stigma with our words and phrases. UN agencies have been addressing this problem during the past two decades about previous outbreaks and pandemics through their country counterparts. Still, the problem exists and is widespread. Find out the words and phrases that we need to use and avoid while communicating COVID-19. Words matter in COVID 19 communication; it matters a lot. Raise awareness among your circles, particularly opinion leaders, decision-makers, program managers, social media, and other influencers including media reporters, and their editors. Talk about…

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Posted in Risk communication

WHO short guide on how to communicate COVID 19

This is not a new one. It was released on Feb. 24, 2020. And, it is the responsibility of the WHO people to communicate and train relevant country representatives. The key points in this very short document are as follows; 1. Do talk about “people who have COVID 19”(Do not talk about “COVID 19 cases” or “COVID 19 victims”) 2. Do talk about “people who may have or (presumptive) COVID 19(Do not talk about “COVID 19 suspects” or “suspected cases”) 3. Do talk about people acquiring or contracting COVID 19(Do not talk about “transmitting COVID-19” “infecting others” or “spreading the…

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