The UpStream public health tool library

Welcome to the upstream public health tool library!

In this toolbox, you can navigate blog posts through the following guide; it builds with time.

  1. Human behaviour tools
  2. Upstream public health intervention tools
  3. Research and data analysis tools
  4. Evaluation tools

1. Human behaviour tools: Theories, biases, heuristics, paradoxes

Subject categoryTopic label
Prospect theoryAn introduction
Social norms theoryHow social norms shape our behaviour
Health Belief ModelHow it was created, its evolution, and how it can be used in message framing
Theories of Reasoned Action and Planned BehaviourTheories of reasoned action and planned behaviour
Diffusion of Innovation TheoryDiffusion of Innovation Theory
Stages of self-changeA journey to the origin and its evolution
Cognitive biases and heuristicsSelf-fulfilling prophecy
Pluralistic ignorance
False-consensus bias
Cognitive dissonance
Prevention paradoxPrevention Paradox: An Introduction
Prevention paradox in preventing alcohol harm
Simpson’s paradoxSimpson’s paradox: A trap in data interpretation
Assessment toolsCommunity asset mapping
How to create an asset map with Google My Maps
Health equity toolsPromoting health equity

2. Intervention tools

Frameworks and modelsWHO’s multimodal hand hygiene strategy
The Legendary Journey of the Ottawa Charter
Health EducationPaulo Freire’s critical consciousness
Message framing How to frame alcohol policy messages
Gain-framing messaging to persuade quitting smoking
Message framing and climate crisis
Prospect theory in message framing
Extended Parallel Process Model
Third-person effect
“Got milk?” and “Got polio?”: Me neither
Risk communicationHow to frame messages in an epidemic
WHO short guide on how to communicate risk in COVID-19
Words matter in COVID-19 risk communication
Physical distancing is not social distancing
Avoid traps in risk communication
Cover your mouth AND the nose
Do your part; stay apart
Mapping toolsGeo-spatial mapping of diabetes and high blood pressure in Toronto neighborhoods
Harmful use of alcohol in Simcoe and Muskoka

3. Research and data analysis tools

Study designsFace mask compliance: A simple study design
Study instrumentsQuantifying alcohol-related problems with AUDIT
How to estimate the alcohol amount consumed
Measuring alcohol consumption
Data interpretationGoodhart’s Law
Spin in data reportingSpin in science writing – 1: reporting findings from observational study designs
Spin in science writing – 2: making clinical recommendations
Spin in science writing – 3: Misuse of adjectives
Spin in science writing – 4: Non-reporting of negative outcomes
Spin in Science Writing – 5: Spin in Psychiatry and Psychology abstracts
Spin in science writing-6: A critic of a case-control study

4. Evaluation tools

Research ImpactA tool to evaluate research impact