Posted in Risk communication

Words matter in COVID 19 communication

Words matter in Communicating the COVID-19 pandemic. It is not easy. Unknowingly, we contribute to social stigma with our words and phrases. UN agencies have been addressing this problem during the past two decades about previous outbreaks and pandemics through their country counterparts. Still, the problem exists and is widespread….

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Posted in Risk communication

WHO short guide on how to communicate COVID 19

This is not a new one. It was released on Feb. 24, 2020. And, it is the responsibility of the WHO people to communicate and train relevant country representatives. The key points in this very short document are as follows; 1. Do talk about “people who have COVID 19”(Do not…

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Posted in Risk communication

How to frame covid19 pandemic messages

Risk communication is challenging, particularly through mass media. It can yield unintended consequences when the time-tested proven strategies are not followed. The people’s response varies with how we frame those messages. Therefore communication becomes critical here. In other words, even providing factually correct messages is not enough. Those messages should…

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